Your Home is Unique

Let us tell the story

The Ballesteros Group has a dedicated marketing team where we develop a multi-faceted marketing plan specific to your home. We develop unique strategies to ensure your house stands out and our methods have proven to set record sale prices.

Our marketing plan targets local, national and global markets. Our proprietary systems to actively seek out your buyer is what differentiates us from our competition. We partner with the world’s most renowned luxury real estate companies that help garner awareness surrounding your property, ensuring it is seen by the wealthiest home buyers from around the globe.

A Proven Track Record

18x

More Closed Sales than the average agent

60%

Of our business is from Past Clients & Referrals

Top 1%

Teams for Coldwell Banker® in the Nation

99%

List to sales price

Visuals are Key

We work with elite photographers who specialize in real estate imagery. The team will develop a photo plan to capture the best features of your property. We combine drone and twilight technologies with high-definition photography to create a photo essay used for the listing, social media pushes and marketing materials. The collection of images gives potential buyers an inside look of the home and provides them with the ability to imagine living there before setting foot in the house.

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Content Marketing

Studies show that email marketing is 40% more effective than social media. While we use both to capitalize on maximum exposure, we take great pride in our newsletters that focus on our properties, real estate guidance, and regional updates. We have an engaged list of over 9000 high-quality potential buyers, clients, and brokers.

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Social Media

The Ballesteros Group has an in-house social media expert who highlights your home's best features for ultimate exposure and engagement with over 100,000 people via our Instagram, Facebook, and YouTube Channels.

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Events

We create memorable experiences at our Open House events. We collaborate with local businesses to orchestrate out-of-the-box showings. Examples include: highlighting your beautiful kitchen with samples from a new restaurant, wine tastings on your beautiful balcony, and vintage jean shopping in your walk-in closet. These strategies result in maximum exposure while ensuring your property stands out amongst the rest of the area.

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Print Advertising

Print advertising plays a big role in our marketing campaigns and creates a cohesive story surrounding your property while elevating it to luxury status. Print collections include:

  • Multi-page brochures
  • Custom Mailers to a targeted audience
  • Open House Handouts
  • Regional Print Ads
  • Every single Ballesteros Group marketing piece — from multipage brochures to custom mailers to open-house handouts — creates a cohesive story around your property and elevates it to luxury status.
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Coldwell Banker® Global Network

Aided by state-of-the-art Coldwell Banker® technology, we are strategically connected to the market's entire brokerage community.

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Dan B.
Lily R.
Kori P.
Watt
Christopher S.
Kelly P.
Results Matter
We just completed a seamless home purchase in Laguna Beach with Andrea representing us. I cannot recommend her more highly. I have provided a perfect score on all dimensions, which might seem less credible, but I thought deeply about this, and am confident that this is an accurate review based on my experience. (For context, I grew up in a 'Real Estate' household. My father was a broker and my mother was...

— Dan B.

Results Matter
We cannot say enough good things about Andrea. We were referred to her by our friends who are Realtors® and were told that she was the go to agent in Laguna. They were right! From the first day, Andrea took us under her wing and treated us like a friend. We immediately felt that she was invested in finding the perfect home for our family. Even though we began our search during the challenging real estate...

— Lily R.

Results Matter
We had the privilege of working with The Ballesteros Team on the purchase of our dream home in Laguna Beach. Andrea's aggressive negotiation skills, in depth knowledge & passion surpass any agent we have ever worked with. She provided us with intel about everything and answered every question we had during the process. Her team gave us first rate recommendations on everyone from an incredible mortgage br...

— Kori P.

Results Matter
I was incredibly pleased working with Dusty! I contacted Dusty when my wife and I were considering selling our first home. Immediately, Dusty did his homework and helped us come up with a list price and when to go on the market. We listed at a very high number for the neighborhood and our square footage. Dusty requested photography and within a week, we were on the market. Within 2 days, we had at least ...

— Watt

Results Matter
Dusty, and behind him, the Ballesteros team, were absolutely vital to our successful listing, and selling our $2.9m home in Laguna Beach. This was our first time selling a home and they were extremely helpful, supportive, and patient along the way helping us across the finish line. We had 2 offers within the first 48 hours of listing, and a further 3 offers within a week. They helped us navigate this and...

— Christopher S.

Results Matter
Dusty went above and beyond in helping us find the perfect home for our family! We recently relocated from the Midwest, and Dusty was our constant advocate in advising us about the area, negotiating the price of our potential home, and helping us through the whole process. He is very responsive, and professional, and always maintained our best interest. We would definitely recommend Dusty to any prospect...

— Kelly P.

Work With Us

We will work tirelessly to ensure you have the best experience whether you are selling your home, looking to purchase an investment property or searching for your forever house. We are here for you and don’t just walk away after closing. We pride ourselves on our long term relationships with our clients and will guide you through all the necessities you need before, during and after your selling or buying experience.