The Ballesteros Group has a dedicated marketing team where we develop a multi-faceted marketing plan specific to your home. We develop unique strategies to ensure your house stands out and our methods have proven to set record sale prices.
Our marketing plan targets local, national and global markets. Our proprietary systems to actively seek out your buyer is what differentiates us from our competition. We partner with the world’s most renowned luxury real estate companies that help garner awareness surrounding your property, ensuring it is seen by the wealthiest home buyers from around the globe.
More Closed Sales than the average agent
Of our business is from Past Clients & Referrals
Ranked Small Team in OC for Coldwell Banker®
Closed Sales in 2020 – 2021
We work with elite photographers who specialize in real estate imagery. The team will develop a photo plan to capture the best features of your property. We combine drone and twilight technologies with high-definition photography to create a photo essay used for the listing, social media pushes and marketing materials. The collection of images gives potential buyers an inside look of the home and provides them with the ability to imagine living there before setting foot in the house.
Studies show that email marketing is 40% more effective than social media. While we use both to capitalize on maximum exposure, we take great pride in our newsletters that focus on our properties, real estate guidance, and regional updates. We have an engaged list of over 9000 high-quality potential buyers, clients, and brokers.
The Ballesteros Group has an in-house social media expert who highlights your home's best features for ultimate exposure and engagement with over 100,000 people via our Instagram, Facebook, and YouTube Channels.
We create memorable experiences at our Open House events. We collaborate with local businesses to orchestrate out-of-the-box showings. Examples include: highlighting your beautiful kitchen with samples from a new restaurant, wine tastings on your beautiful balcony, and vintage jean shopping in your walk-in closet. These strategies result in maximum exposure while ensuring your property stands out amongst the rest of the area.
Print advertising plays a big role in our marketing campaigns and creates a cohesive story surrounding your property while elevating it to luxury status. Print collections include:
Aided by state-of-the-art Coldwell Banker® technology, we are strategically connected to the market's entire brokerage community.
Information you won’t find on Zillow, Redfin, Trulia, or any other “third party” site.
We will work tirelessly to ensure you have the best experience whether you are selling your home, looking to purchase an investment property or searching for your forever house. We are here for you and don’t just walk away after closing. We pride ourselves on our long term relationships with our clients and will guide you through all the necessities you need before, during and after your selling or buying experience.